Progressive Web Apps
You've made the decision that you feel your business needs and App to keep you more connected to your customers and your customers connected to you. From your experience, you feel that Apps provide you with the flexibility to always be or service to your user and provide them with content exclusive to your business that nurtures and grows your relationship.
Through research (Google search etc.) and contacts, you have discovered many App development houses that can assist in building you a customised native app that is available on the popular IOS/Android app stores for your users to download and install. However, the cost of development and lead times to design, create and build native apps do not make them a viable solution for all businesses.
Taking this into account at Forena Engage we and many others believe in the power of Progressive Web Apps (PWAs). A Progressive Web App allows you the full functionality of a native app, however, is web based like your standard website but is a hybrid of the two.
PWA provides the user with the content and information of your site but in page format of the look and feel of an App. Similarly, to a native app, an icon is presented on the user home screen but does not require the full download even though offline usability is possible.
Due to the low data costs incurred by the user in installing your PWA, this enhances the user experience and make them more likely to utilise your application on their mobile.
Additional benefits of PWA are, but not limited to:
Community Chat Rooms/Forums
All of these tools and more assist you in providing a fast and efficient service that allows you to learn more about your customers and their behaviour at a fraction of the cost and time to deploy.
Contact Forena Engage to find out why companies like Twitter, Forbes and AliExpress have made the move and how best we can assist you and your business through the use of Progressive Web Apps.